Part 3

Lost and Found

It’s just another day until you feel the all-too-familiar tug on your heartstrings. It could be a film or a song, or something you see on the streets or in a commercial. The medium in which it’s delivered doesn’t matter. The inspiration captivates you, luring you further and further away from what’s going on around you and soon, you’re a total goner.

"If a man does not have the sauce, then he is lost. But the same man can be lost in the sauce." -Gucci Mane

You bit the hook and now you're lost in the sauce, as Gucci so eloquently puts it. No longer focusing on the duties of daily life, you’re imagining what your life would look like if only you were able to do what that film or song or person or commercial has inspired you to do.

Where do you go from there?

Either get your jollies in your mind and get out, or you daydream, and then are inspired enough to spend hours (or days, or weeks) researching what it is you’ve got in your head that you want to do. You get a fix while you’re pinteresting or googling or instagraming at the speed of light, a sponge soaking up all this information you need, and, you walk away feeling like you took another step towards making it happen. Then, you slowly get back to what you don’t want to be doing. All inspiration wasted.

"Social media is a giant distraction to the ultimate aim, which is honing your craft. There are people who are exceptional at it, however, and if you can do both things, that's fantastic. But if you are a writer, the time is better spent on a clever lyric than a clever tweet." -Bryan Adams

Of course, inspiration and organization are necessary steps in the execution of an idea. I will benefit from the information I found whilst googling. But we also need to remember that we don’t want to get so caught up in one or the other we end up daydreaming or planning more than we’re actually doing.

I’m one of those people, who, on a daily basis is inspired to do many things. I’m talking big, lofty, time-consuming projects. Like buying and converting a van into a surf-mobile that’s outfitted with pyrographic art, or putting together a travel-sized recording studio, or building a hollow wood longboard, or figuring out how I can create a satisfying and profitable career as an artist of sorts.

"A to-do list fails when you leave out the "do" part." -Unknown

All of these things and much more are on my to-do list, and it’s easy to get swept away by the inspiration because they get me so damn revved up. But, after becoming fed up with not getting any of those things done, I decided to pick the one thing I wanted most immediately (a van) off my list and used the inspiration it provided me with to take practical steps towards getting it.

The commitment was there. And now, finally, she’s here!

Even though our company intern is hard at work cleaning her up, I realize you may just see an old van parked in the photo. To us, she’s way more than that. She’s a rolling, rumbling representation of freedom and all the responsibilities that come with it. A blank canvas. One that will be painted by yours truly and friends in-between surf trips and long days of work in order to acquire all the bells and whistles I’m about to fill her belly with (enter travel-sized recording studio).

It’s the beginning of a grand attempt to merge a deep love of art with an equally deep love of adventure and connection. If you’re down for the cause, stay tuned.

As far as your more personal endeavors are concerned, I have a challenge. It’s really simple so there shouldn’t be any excuses for not doing it.

  1. Write down a few things that you want for yourself, tangible or intangible.
  2. Pick only one of them (the smaller the better if you don’t typically follow through with things like this).
  3. Do what it takes to cross it off your list. And I mean really commit to seeing it through to the end.
  4. Repeat.

Demystifying Daydreams was written with the intent of lifting the veil on some of the more incognito ways we hold ourselves back from creating the lives we dream about living, and how to go about changing them (check out parts 1 and 2). I also wanted to put myself through the steps listed above so I could show you guys that it works.

Though it may seem pretty obvious that that is how you get things done, I’ve come to realize that a lot of us aren’t doing it. Whether we let our heads, hearts, laziness, fear or circumstance get in the way, most people aren’t taking the baby steps necessary to build what they would consider to be an incredible and fulfilling life. For many reasons, it’s not as easy as everyone tells you it is. That doesn't mean you shouldn't do it anyway. 

What’s on your list?

Drop us a line and tell us about it. Just be ready to be held accountable;)


Alexa Francisco

by Alexa Francisco

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